Palletforce and network founder members Farrall’s Group have unveiled a unique livery design to celebrate their longstanding partnership.
The eye-catching “dual livery” features a combination of the two companies’ logos on a blazing orange and red background.
The design is the result of a lengthy consultation between the team at Farrall’s and Palletforce’s marketing department, and is the first such dual livery in the network’s 17-year history.
Jim Perry, managing director of Farrall’s Group, said: “We are passionate about Palletforce and delivering a world class pallet network solution.
“The Palletforce network stands for collaboration, unity and standards, and we are proud to represent the leading pallet network provider in the UK in an era of opportunity and investment.”
Chester-based Farrall’s Group was founded in 1956 as Edwin C Farrall Transport Ltd, and is now a third-generation family-owned business offering a range of transport, warehousing and MHRA approved pharmaceutical solutions.
Edwin’s son Mike Farrall, who is now company chairman, said: “When we joined Palletforce in 2001, the philosophy of the network was to provide joined-up thinking across all areas of the sector.
“That continues to be the strength of Palletforce, and this new design signals our ongoing commitment to the network and everything it represents.”
Palletforce sales and marketing director Dave Holland said: “Farrall’s have been a mainstay of the network from the very start, and this striking livery symbolises the integral link between Palletforce and one of its most valued members.
“As we continue to invest in the network, we look forward to continuing our successful collaboration for many years to come.”